KeyBank

KeyBank needed to both describe and quantify what the Opens Doors platform meant before releasing the rest of our campaign into the world. We decided to use some swiss design and animation to do it.

After the launch we introduced our brand spots. This one below, made Allison Janney, the voice over talent, laugh. Lol.

The campaign launch for KeyBank Opens Doors.
TVC // OOH // OLV // Social // Digital Display // Radio

Made at Fallon NY with:
CW: Lauren Wilson + Brendan Howard
AD: Sam Christian
ECDs: Leslie Shaffer + Nikki Baker
ACDs: Zack Carlstrom + Madeline DeWree
Designer: Lindsay St. Clair
Producers: Jason Jasso, Kaiti Furo
Strategist: Kara Buckner, Nitin Dua
Account: John King, Chase Haviland, Marion Roussel, Karli Kolbert, Ale Wicka
Director: Matt Smukler
DP: Julian Hohndorf
Character Design + Animation: BUCK