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To get everyone ready for the NFL season,
we had our voiceover guy bust out of the booth
and into the real world to get fans hyped.

A brand anthem to launch NFL on ESPN for the 2021-2022 season. 
TVC // End Cards // Design

We got to make a few fake newspapers properly named the “Florida Man Gazette.”
For obvious reasons, our write-ups and fake ads did not get the spotlight we thought they deserved, lol.

^ l o l

An all new end card system, tune in layout, and typeface for NFL on ESPN.

Select stills

Made at Arts & Letters with:
CW: Rob Munk, Cory McCollum
AD: Mark Voehringer
CDs: Molly Jamison, NJ Placentra,
ECD: Charles Hodges
Producers: Carole McCarty, Griffin Morrow
Editors: Kimmy Dubé, Andrew Corrales
Account: Hill Shore, Martin Madriaga
Music Supervisors: Cam DiNunzio, Casey Wheeler
Director: Kenny Herzog
DP: Jeffery Kim
VFX: Jane
Color: Steven Rodriguez