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NBA on ESPN


We leaned into the league’s unmatched personalities,
drama, and action on a macro scale to give the upcoming 
season the weight of a Hollywood trailer.

A brand anthem to launch NBA on ESPN for the 2020-2021 season.



Made at Arts & Letters with:
CW: Cory McCollum, Whitney Repole
AD: Albert Song
ECD: Charles Hodges
CDs: Molly Jamison, Scott Hayes
Editors: Dallas Simms, Sho Kellam
Producer: Griffin Morrow
Strategist: Zack Stergar
Account Hill Shore
Voiceover: Nana Dadzie
Music Supervisor: Cam DiNunzio
Music: Repository, Malcom Parson, Mark Hadley
Animation: Carlos Foxworthy, Chi Chuang
Finishing + Color: Mad Box Made


Email:
joe.m.jones.work@gmail.com

Phone:
989.217.0054